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English lingerie model Danielle Lloyd braved the cold to launch the new Ski Republic website yesterday in London. Whoever devised this campaign deserves the Nobel Prize – twice. Now, that being said, I catch a lot of flack for posting pics of bleached blondes with fake breasts, but, honestly, how else do you sell ski equipment? If you’ve got a better suggestion than a chick in a bathing suit on top of a tank, I’d love to hear it.
NOTE: All submissions must be in the form of a blonde with giant boobs. Tank mandatory.

Believe it or not, modeling can be a full-contact sport. There’s the crazy poses, exotic locations, hair fires… that’s right, hair fires. And Danielle Lloyd narrowly escaped some serious injury on the set of a recent video shoot.
Across the pond, in London, Lloyd was reportedly filming for a fitness DVD this past Saturday. And when she took a few steps in the wrong direction, her hair caught on fire.